Why should I use DMARC Director?
Thinking of skipping the third-party vendor and taking your DMARC (Domain-based Message
Authentication, Reporting, and Conformance) implementation in-house? .
The costs of internal implementation can be far greater than the IT expense of a
expert-validated DMARC solution.
DMARC implementation is a critical piece of your business’s security. Proper DMARC execution supports organizations in a number of ways, including:
Specify any string needed to match against and set the action to take upon it, and you’re all done.
Blocking catastrophic phishing & spoofing attacks upon your users Enhancing email deliverability for your communications and marketing Protecting brand reputation from malicious actors Delivering significant cost savings from insurers And more…
It may be tempting to task your in-house IT team to set up DMARC in order to cut costs– after all, how hard can it be?
Here’s the reality: proper DMARC implementation requires expert-level know-how of all the ins and outs of email security, ongoing monitoring, and sophisticated reporting systems. One incorrect configuration or misstep and the impact can be disastrous.
Why not DIY with a “free” provider?
This is a genuinely good question that both we and many of our email security peers receive.
The difference is pretty simple: “free” providers are only offering a mix of weekly DMARC report digests, very basic DMARC monitoring where you still need to review the report results (which are often very limited reports to boot) and/or have limits on how many DMARC reports they intake on your behalf.
What they are not doing is telling you is who your detected mail sources are, what you must do to get them authorized properly, how to get those authorizations in play (let alone walking you through the process via over-the-shoulder screen sharing, our standard methodology), handling the communications with your vendors on your behalf or monitoring and alerting you of time sensitive issues that need resolution, lest you be left unprotected.
These are all specific benefits that DMARC Director brings to the table over what any “free” provider does to support your already-overworked IT team.
Read on to learn about our top 9 reasons we recommend working with a professional DMARC vendor to strengthen your organization’s email security.
Battle-Tested Experts
Each year, email hackers develop more sophisticated ways to attack unsuspecting businesses. An organization’s email security strategy needs to evolve at the same rate, staying as advanced and modern as the threats it protects against.
Picture this: Your organization spends countless hours, resources, and manpower to set up a robust DMARC system, only for some small unforeseen error to send the whole system crashing down. It happens far, far more often than you’d think.
A specialized DMARC implementation partner understands the nuances and technologies needed for an airtight email security system. They’ll ensure that DMARC is set up correctly, avoid common configuration mistakes, and keep you updated on the latest security threats and industry changes.
Thousands in Cost Savings
Email impersonation attacks account for 1.2% of all email traffic daily is your organization ready for the cost of a breach?
The financial impact of a email attack can bring even the largest organization to its knees.
Cyber Extortion
Costs: Cyber extortion is increasingly on the rise,
wherein a large sum of payment is demanded in order to return access to an organization’s
data, systems, and more. These payments are often astronomical, leaving organizations at a
standstill until they are able to pay.
Operational
Disruption: After a breach, daily operations can come to a
screeching halt as focus turns to finding the cause, fixing the problem, and assessing
impact.
Legal Fees:Legal
representation fees can begin to mount after a
successful attack if privacy law violations have occurred.
A single business compromise incident, on average, costs organizations $8,000-$200,000+ to repair. By investing in solid email security from trusted vendors, organizations can avoid the cost of a breach and the tremendous repercussions it has on the business’s future prospects.
Protect Brand Reputation
Successful businesses are built on relationships– few things are more important than brand reputation and trust.
Protect the relationship between your brand and your customers, employees, vendors, and
shareholders. By preventing phishing attacks, protecting sensitive data, and strengthening
security measures, organizations develop a trustworthy reputation.
Once trust is broken, it’s almost impossible to recover.
No matter the sales strategy, marketing campaign, or PR rollout, an organization may never
recapture their brand reputation after a breach. When implemented correctly, DMARC protects your
organization’s integrity.
Comprehensive, Ongoing Monitoring
DMARC isn’t a “set it and forget it” security solution.
To maintain a thriving domain, IT teams must constantly analyze potential threats,
neutralize suspicious actors, and authorize correct senders.
With a trusted third-party vendor, there’s no need to establish a full email security and
data analysis team. View your email security ecosystem at a glance with a fully integrated
live dashboard.
Meet Regulatory & Cyber
Insurance Requirements
Want to qualify for cybersecurity insurance? Providers often require that
policyholders implement a robust DMARC system prior to coverage.
Regulatory requirements can also change year-over-year, mandating that organizations
quickly adapt to new email security requirements.
Government Agencies
Mandated by the Department of Homeland Security (DHS), government agency domains are
now required to establish DMARC with a policy of at least P=None
PCI-DSS 4.0
Starting in the Spring of 2025, DMARC will be required for PCI (Payment Card
Industry) assessments. All companies that store, process, or transmit cardholder
data can face penalties of $5,000-$100,000 for non-compliance.
Working with a DMARC provider guarantees that your organization’s email security
will always meet regulatory best practices.
Meet Regulatory & Cyber Insurance Requirements
Want to qualify for cybersecurity insurance? Providers often require that
policyholders implement a robust DMARC system prior to coverage.
Regulatory requirements can also change year-over-year, mandating that organizations
quickly adapt to new email security requirements.
Government Agencies
Mandated by the Department of Homeland Security (DHS), government agency domains are
now required to establish DMARC with a policy of at least P=None
PCI-DSS 4.0
Starting in the Spring of 2025, DMARC will be required for PCI (Payment Card
Industry) assessments. All companies that store, process, or transmit cardholder
data can face penalties of $5,000-$100,000 for non-compliance.
Working with a DMARC provider guarantees that your organization’s email security
will always meet regulatory best practices.
Improve Email
Deliverability
Major email service providers like Microsoft, Google, and Yahoo have recently
introduced new requirements for all senders.
Depending on the volume of emails sent daily, domains may required to set up DMARC,
adhere to SPF & DKIM guidelines, implement one-click unsubscribe, and more.
If these guidelines are not met, providers may:
Limit sending rates
Reject messages entirely
Flag legitimate messages as spam
And more…
For sales and marketing teams that rely on email for customer communication,
low
deliverability can be catastrophic.
As email provider requirements continue to evolve, it’s critical that organizations
are
informed and flexible enough to adjust their email ecosystem as needed. A
third-party
DMARC provider takes on this responsibility, creating one less item to track for
busy
teams.
To learn more about email sending requirements, click
here.
Improve Email Deliverability
Major email service providers like Microsoft, Google, and Yahoo have recently
introduced new requirements for all senders.
Depending on the volume of emails sent daily, domains may required to set up DMARC,
adhere to SPF & DKIM guidelines, implement one-click unsubscribe, and more.
If these guidelines are not met, providers may:
Limit sending rates Reject messages entirely Flag legitimate messages as spam And more…
For sales and marketing teams that rely on email for customer communication,
low
deliverability can be catastrophic.
As email provider requirements continue to evolve, it’s critical that organizations
are
informed and flexible enough to adjust their email ecosystem as needed. A
third-party
DMARC provider takes on this responsibility, creating one less item to track for
busy
teams.
To learn more about email sending requirements, click
here.
Support When You Need It
Encounter a threat or email sending error? Don’t let it send your organization into
a tailspin.
Third-party DMARC providers help you troubleshoot and resolve problems quickly,
right when they occur. Enjoy peace of mind, avoid downtime, and deploy internal
resources on other projects.
Grow With confidence
With an ironclad, adaptable DMARC solution, organizations can scale with confidence. Quickly add new domains, subdomains, business lines, and email marketing channels as needed– knowing that your email security can handle it all.
Leave it to the Experts
More than 18% of legitimate email senders haven’t implemented a DMARC policy, leaving them vulnerable to spoofing and BEC attacks, email interception, and low email deliverability rates. By working with a trusted DMARC provider, your organization can bypass this risk entirely.
No complicated set-up, stressed IT teams, or misconfigurations. Fully protect your domain in days, instead of years or months.